ONLY FINANCIAL GROUP REVOLUTIONIZES DIRECT RESPONSE SELLING AND DIRECT MAIL - INTRODUCES WEB-BASED EZ MAILING SERVICE
- Web-based service simplifies direct mail programs for insurance industry professionals while maximizing returns
- Service is currently available to agents in the OFG network and will soon be made available to insurance professionals
SEATTLE, WA. – (Dec. 1, 2004)
Only Financial Group (OFG), a national insurance brokerage and lead generation company serving the insurance industry has announced the launch of its EZ Mailing service located at www.ofgezmailing.com for its nationwide network of OFG member agents and brokerages.
OFG's EZ Mailing service is a web-based application that manages all aspects of a new business direct mail campaign for life insurance professionals. With just a few clicks, OFG's EZ Mailing service walks users through the process of designing, printing and mailing custom direct mail pieces to target consumers in any market in the United States.
Users of OFG's EZ Mailing service can choose from a selection of standard design templates with each focusing on a particular financial product. Templates include:
- Term life insurance
- Annuities
- Long term care
- Life settlement
- Holiday cards
To effectively target recipients of the custom designed mailer users can create their own mailing list focusing consumers in any market in the United States. This service is available at no additional cost to OFG member agents.
Users can also upload their own target mailing lists at no charge.
"This is the simplest, most effective and economical way for life insurance agents to conduct a comprehensive new business direct mail program - which is vital in any effective new business and customer communication program," said Brad Howard, Director of OFG. "In just a few minutes and with just a few 'clicks,' agents can custom design a direct mail piece and mail it to dozens or thousands of target customers in any area of the United States."
Once the piece is custom designed and a target list is selected or uploaded, users then pay for printing and postage using a credit card. The piece is then printed and mailed with the user receiving a copy in the mail to verify the date their target customers receive the item.
Per unit costs begin at $.21 for up to quantities of 1,000. Per unit prices reductions apply to quantities in excess of 1,000.
"Our service alleviates any costs regarding design and mail list generation and can bring a direct mail job from design to mail in just a fraction of the time associated with traditional direct mail campaigns," said Howard. "Our clients love it because it is an economical, easy way to stay in constant contact with current and new customers while generating big results in new business."
About Only Financial Group
Founded in Seattle, Washington in 1998, Only Financial Group is the marketing organization of InsuranceOnly, Inc. The brokerage provides leads, technology and agency support services. Through its proprietary Web sites such as www.TermOnly.com and www.InsuranceOnly.com and www.LongTermCareOnly.com, InsuranceOnly generates thousands of targeted leads and application requests each week from consumers for new insurance policies. Only Financial Group provides these leads to its brokers along with technology and other business support services designed to increase sales and processing efficiency.
For more information call Brad Howard at 866-INS-ONLY x108 for an interview regarding the benefits of affiliation with Only Financial Group. Information is also available at www.OnlyFinancialGroup.com.
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