INSURANCEONLY ANNOUCES PARTNERSHIP WITH iPIPELINE'S "MY AGENCY" SERVICE

Partnership combines InsuranceOnly's sales leads and My Agency's massive product database to simplify and accelerate the sales of new life insurance policies

SEATTLE, WA. – (June 19, 2003)

InsuranceOnly, Inc (IO), a leading provider of qualified sales leads for new life insurance policies, has announced a partnership with iPipeline to incorporate the company's "My Agency" service into IO's online sales management system - LeadBoss LRM. The announcement was made by Pat Wedeking, CEO of InsuranceOnly.

Through its numerous consumer Web sites such as www.insuranceonly.com and www.termonly.com, IO generates quality leads and application requests for new life insurance and annuity policies and distributes them to its nationwide network of insurance brokerages through their LeadBoss LRM (Lead Relationship Management) system. The LeadBoss LRM Web service allows clients to capture the new leads generated by IO and track the progression of the sale through closing.

With 'MyAgency', iPipeline offers the largest online insurance database to provide financial service professionals a one-stop source to retrieve updated and accurate information for hundreds of products. By integrating iPipeline's "My Agency" service into LeadBoss LRM, agents have instant access to real-time product data and up-to-date forms from over 100 carriers in a standardized, easy-to-navigate format.

"Our partnership with 'My Agency' allows the agents in our nationwide network to receive our leads through LeadBoss LRM and have the ability to instantly identify and obtain proper quotes, forms and other tools online," said Wedeking. "Our goal is to make it as easy as possible for our customers to close our sales leads -- Our partnership with 'My Agency' is a big step towards that objective."

About InsuranceOnly, Inc.

Founded in Seattle, Washington in 1998, InsuranceOnly, Inc. is one of the insurance industry's highest generating and most respected providers of online life insurance and annuity lead services. Through its subsidiary company Only Financial Group, IO also provides nationwide insurance agencies with a full spectrum of agency support services including access to a proprietary state-of-the-art lead management system (Lead Boss LRM), advanced agency management technologies and a host of other tools and agency support resources.

IO's proprietary Web sites including www.TermOnly.com, www.InsuranceOnly.com and www.AnnuityOnly.com generate thousands of targeted leads and application requests each week from consumers interested in new life insurance policies and annuities. IO then provides these leads to brokerages along with technology and other business support services designed to increase sales and processing efficiency.

For more information call Pat Wedeking or Brad Howard at (866) INS-ONLY or visit www.LeadsOnly.com.

About iPipeline

iPipeline is the leading software and content services provider for the life insurance industry. The company's software tools are driven by proprietary technologies - enabling carriers, wholesalers, agents and financial institutions to market, sell, and process insurance faster than ever before. Since 1995, iPipeline has continuously maintained one of the industries largest life, annuity and LTC databases with over 100+ participating insurance carriers.

For more information on iPipeline contact Bill Hunter (800) 758-0824.



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