From the Desk of Pat Wedeking

Hello Friends,

Greetings from the Great Northwest on a fall evening late at night with the wind blowing and light rain hitting the window.

The wind is blowing…the trend is clear.  Consumers are buying in a more direct fashion. Life Insurance is not only a part of that, but is, in fact, one of the leading products sold in an increasingly direct fashion.  

Direct to the carrier?  No.  Direct to the producer!   Because consumers are demanding it; carriers are accommodating and now embracing this market.  Exam companies love it and report up to half of their business is from our niche.  Processes are being refined to fulfill the public’s demand for quality life insurance that is easy to understand and delivered professionally. 

• $12 Billion of life insurance premium sold last year; $3.5 Billion of term insurance.
• 30% of consumers say they plan to purchase or replace their life insurance in the next 2 years!
• 10,000 people a day turn 50 years old (Have money, will buy life insurance).
• Americans are dangerously underinsured.
• The average consumer buys life insurance 7 times.

Think Books & Tapes are big online?  Check this…Through 2000 the Books & Tapes industry did $32 Billion of revenue.  Direct response life insurance did $100 Billion. 

“We are fishing in a well stocked pond of aggressively breeding fish.”

 And the rain is hitting the window… Only Financial Group has the opportunities you’ve asked for and the tools you need right here.  These drops may feel like they are hitting the window in front of you. 

• Leads
• Contracts & Carrier Relationships
• Technology for easy processing
• Shared Expertise

Direct Response Selling Systems 

It is our passion and has become what we do for a living.  

• Plug in to our I-Forums to hear the best ideas, talk to others that do the same thing and establish relationships within the industry.

• Use LeadBoss so we can monitor lead quality and deliver better leads to your business.
• Write your business with West Coast Life, AIG/American General, Zurich and USFinancial.
• Use LeadBoss to increase your effectiveness.
• Use our Impaired Risk Expert, Greg Hellmich.
• Use quote requests and application requests.
• Join an I-Seminar to hear the nuts and bolts; or better yet, tell a friend about this business and have us train them a little bit – we’ll pay you an override.
• Use Event Emailing to automate your follow up process.
• Share your best ideas with others.
• Plan on attending Summit II Oct. 1^st, 2^nd and 3^rd, 2004.
• Come visit us any time.
• Plug in!

This group is becoming one of the most respected teams in the industry and we’d like to have you along for this ride. Welcome to our family, come in and stay with us!

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